Remember the days when you would use something other than Google to search the internet? Neither do I.
Somehow, between all the Ask Jeeves and Altavistas closing in the early aughts, Yahoo! remained in business by the skin of its teeth. This is because your parents and grandparents refused to give up their Yahoo account in fear of losing every single forward and Evite in the transition to a Gmail account. When they logged in, they saw the million-and-one ads that kept Yahoo! in business and allowed them acquire companies like Tumblr and Flickr.
These days, Yahoo! has more problems than staying relevant. Sure, they’re about to be bought out by Verizon for over $4 billion, but a few things might keep that from happening. At the same time, recent high-profile news stories have angered Yahoo! shareholders and users, all for very good reasons.
We could show you graphs charting the company’s downfall to explain these issues in depth. Yet there’s an even much better way to depict Yahoo’s many problems: with sweet, adorable puppies.
Verizon is in the process of trying to acquire Yahoo!, but thanks to recent developments, that might not happen.
Why so sad, little guy?
Recently, Yahoo! announced that 500 million of their users’ accounts were stolen in 2014, rendering their site less secure than people thought.
This isn’t just a security breach. It’s a breach of trust between the company and its users, and that makes this pup mad.
It was also recently announced that the web company had fully cooperated with the U.S. government in searching their members’ emails for intelligence gathering.
This dog doesn’t appreciate the blatant violation of his constitutional rights.
This doesn’t help the fact that Yahoo! operates at a loss of billions of dollars per year.
“But how do they…stay in business?”
In the proposed acquisition, Verizon would keep Yahoo’s most popular assets (like Mail and Finance) and merge them with AOL.
With users and investors unhappy, however, Verizon might have to rethink their acquisition offer.
And if Yahoo doesn’t have a new owner any time soon, it’s hard to imagine them sticking around for several more years.
Yahoo! still exists thanks to its ad business, popularity of Tumblr (and Tumblr’s on-site ads), and its minor stake in Alibaba, a Chinese company. If they continue to post losses, however, and have no one else (like Verizon) to foot the bill, they could go the way of Old Yeller.
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