If you’re passionate about a hobby or a product, then there’s almost certainly a stock representing your passion. For instance, if you enjoy drinking whiskey, you could set aside some bar tab money and invest in whiskey stocks. If you’re a gamer, you could always buy stocks in the video game or mobile game spaces. There’s a stock for each and every business sector, regardless of how niche or illegal it is.
That’s why it’s no surprise Six Flags ($SIX) has a stock of their own. Buying shares in the company does not, in fact, entitle you to free entry to any Six Flags location. Investing in $SIX does, however, let you take advantage of the park’s many visitors like yourself.
But should you invest in Six Flags, and what other theme park stocks exist?
Six Flags is a publicly traded company.
Yes, you can buy shares of Six Flags. As in, right now. Simply go to your brokerage or broker app of choice (we prefer Robinhood), look for “SIX,” and buy the number of shares you want to buy. That’s it. You now own an infinitesimally small percentage of the Six Flags empire.
Like their signature coasters, Six Flags’ stock has been up and down for the past year. As of this writing, $SIX is up 7.22% in the last year, 4.45% since the beginning of the year, and 165.89% in the last five years. The company regularly pays dividends at an increasing rate. They’re profitable, so they’re able to convert those theme park visits and absurd food prices into income. They also have a market cap of $5.67 billion, which isn’t bad for a company with 20 locations and billions of dollars’ worth of land.
Six Flags isn’t the only publicly traded theme park.
You know who makes billions on theme park visits and is synonymous with overpriced theme parks? Disney ($DIS). Disney parks made $4.3 billion in revenue during their latest quarter, which is a 9% increase from last year. It’s worth noting that Disney makes billions elsewhere, like through their media networks (ESPN, ABC) and in the movies. Theme parks represent only a portion of their total earnings. Nonetheless, the company’s stock is up this year so far by 5.14%, and up 3.83% in the last year.
SeaWorld ($SEAS) and Cedar Fair ($FUN) are two other theme park stocks you can invest in. Like Six Flags, SeaWorld has a few parks scattered around the country. Unfortunately for the nautical-themed company, recent reports and documentary films swayed public opinion against the company. This caused decreased park attendance, which led to a decrease in park revenue and subsequent dip in stock value. Cedar Fair also owns numerous parks in North America, like Pennsylvania’s Dorney Park and Wildwater Kingdom. Unlike SeaWorld, the company is growing at a fairly impressive rate.
Should you invest in theme parks?
Six Flags, Disney, and Cedar Fair have all performed rather well on the market in the last year. Attendance remains strong at each company’s parks, and they don’t seem to be slowing down. If this is something you’re passionate about and want to be a part of financially, be sure to do your research before you invest. If you’d rather invest in slightly less risky securities, consider investing in ETFs instead.